While I was roaming the French Alps last week, I was able to control my speed by controlling the amount of friction between my skis and the snow. I realized that slowing down by creating friction in this way is actually wasted energy. Tesla has a better solution: when you brake in their electric car, the friction that is created is captured and used to charge the battery…
We all hope for an easy ride through life. We feel that we are making progress as we move quickly through routines, traffic, work and relationships, unhindered by unnecessary obstacles or difficulties that slow us down. From this perspective, friction is an unwanted and negative force.
However, friction is not always synonymous with difficulties. Rubbing things together is a creative force. Friction gives us warmth and fire. It can literally move mountains. ‘Rubbing two people together’ may cause arguments—but it also makes babies… 🙂
Whether it is a problem, a client, a process or a president, friction forces us to actively participate, respond and (re)consider our position. Friction is a positive force in all aspects of life, precisely because we only really learn when there is something that opposes us.
I have experienced a lot of friction with bureaucracy and other opposition from ‘the system’, struggles in love, and in business. This inspiration shot is about friction, the untapped force that can be your most powerful advantage.