Ancient wisdom, new magic
Inspiration Shot May 2026
What happens when you learn to listen to AI, shamans and your own body at the same time?

This month, different worlds came together. Business in Mexico City and magic in Peru…
In this Inspiration Shot I take you from ancient technology to AI magic, from not being able to speak to learning more deeply to different forms of intelligence: your head, your body, your intuition, technology, ancient wisdom and new possibilities.
From AI stress to ‘mind blown’
Last year I walked out of the AI-Build Lab frustrated. Too technical, too complicated, too much hassle. This year, during the Dynamite Circle conference in Mexico City, it was completely different. I discovered Codex, basically ChatGPT on steroids. Within 20 minutes I connected Codex to my WordPress site and could simply speak website changes out loud. No fiddling, no coding hassle, no assistant needed. Just say what I want to change, and AI does it. Mind blown.

Want to get started with AI yourself?
I am so excited about what I have ‘discovered’ that I would love to share it. That is why I am organizing a practical AI day at my home in Amsterdam on June 19. Only 4 participants. Personal attention. Not a technical nerd day, just hands-on work together. We look at your biggest bottleneck and build things on the spot that you can use immediately. If you want, we connect Codex or Claude Code to your WordPress site, so you can experience how easy website changes can be. And/or we create an AI version of you with your knowledge and tone. See you on June 19th?
What your AI use says about your love life
During breakfast at the conference we suddenly had a hilarious conversation about AI and relationships. Apparently, the way you use AI also reflects how you deal with relationships. Monogamy, polyamory, situationships, side pieces, toxic relationships… everything came up. Which AI relationship style are you?
Which KPIs are you actually measuring?
At the conference we also talked about KPIs (Key Performance Indicators). In business we measure revenue, growth, conversion, reach. But what if you measured other things too? How much energy something gives you. How much freedom you feel. How often you have real contact. How much joy, peace or synchronicity there is in your life. Maybe those KPIs are ultimately much better indicators of success than the numbers in your dashboard. Are you measuring the right KPIs?
Inspiration Bites
This month: AI clones, smart loopholes, books and travel.
PODCAST
Shell Game
Evan Ratliff experiments with an AI clone of himself. Using his cloned voice, he lets AI have phone conversations with customer service departments, scammers, friends and even other AI’s. A bizarre, funny and sometimes confronting look at how fast AI is changing our communication, relationships and work.
POINTS HACK
1.25 million airline miles with… pudding?!?
While everyone else ignored a discount promotion, David Phillips saw a loophole.
He bought 12,000 pudding cups, mailed in
the barcodes and earned 1.25 million
airline miles plus lifetime Gold status with
American Airlines. Sometimes looking smart
beats working hard.
CONGRATULATIONS ON YOUR BOOK!
Jolien Stevels, De kleine kwaliteit
A special approach to language development for a child who thinks differently. I am always so proud when one of my writers truly follows through and brings her story, knowledge or method into the world.
TRAVEL TIP
This is what I bring on a trip
I travel with carry-on only, with just 4 kg allowed…
My secret? Smart packing.
It is not about the kilos, it is about
looking compact. I made an Instagram
reel about it.
Did you know?
… that besides artificial intelligence, I am now also learning to work with ancient knowledge?
After all the AI breakthroughs in Mexico, I suddenly felt a calling to Peru. Not convenient, not logical, not planned, but very clear. I have a special relationship with the Sacred Valley. There are past-life stories, shaman friends and more and more memories of things I technically cannot know.
Peru feels to me like ancient wisdom. Or maybe ancient technology. Not with cables, code and dashboards, but with rituals, nature, songs, intention, energy and attention. A different way of receiving information. Not through your head, but through your heart, your body, your dreams. Experience a magical day with me and two shamans in Peru. No sacred plants were harmed during this experience 😉
Where is Esther?
I am writing this from Peru, in the Sacred Valley. Over the past few weeks, I first spent time on my little piece of land in Puglia, where I slowly recovered from four weeks of respiratory infection, which meant I could barely speak. No meetings, no plans with friends, no phone calls, no voice messages and not even speaking into ChatGPT. For someone who had just discovered she could control AI with her voice, that felt almost ironic.
Then I flew via Zurich, where I unexpectedly ran into an English friend at the train station, someone I had met in Samoa in January. What are the odds? After that I was in Amsterdam for King’s Day and then in Mexico City for the Dynamite Circle conference, where a whole new AI world opened up for me. From Mexico I felt a clear calling to Peru, so I squeezed in a week there before continuing to Miami, where I will spend the rest of the month with my family.
It feels like three completely different worlds in a row: Mexico with city, business, AI, head, friends and interaction. Peru with nature, spirituality, heart, body and personal development. And then Miami: ‘plastic fantastic’, family, being of service and breaking old patterns.
And then… I will be in Amsterdam for much of the summer, where I would love to share my AI knowledge and magic with you!

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