Esther AI2025-04-10T13:40:30+02:00

Esther AI

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Nieuwste ChatGPT blogs

Can you use AI as a ghostwriter or marketing assistant?

Recently, I was invited to join an international panel on AI and ethics for writers. What struck me most was the tone of the conversation. It was cautious, even fearful at times, as if AI is something to be afraid of. That makes sense, because it’s new and evolving quickly. Still, I mostly see opportunities. Instead of focusing on risks and limitations, I advocate for curiosity, responsibility, and most of all, staying in control. AI is not a replacement for human talent. It is an extension of it. Like a good editor, sparring partner, or copywriter, it can help lift your work to the next level. As long as you are the one deciding what goes in and what stays out.

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