{"id":55961,"date":"2021-10-22T13:00:53","date_gmt":"2021-10-22T11:00:53","guid":{"rendered":"https:\/\/estherjacobs.info\/?p=55961"},"modified":"2022-08-17T21:15:33","modified_gmt":"2022-08-17T19:15:33","slug":"yanns-success-story","status":"publish","type":"post","link":"https:\/\/estherjacobs.info\/en\/blog\/yanns-success-story\/","title":{"rendered":"Yann’s success story"},"content":{"rendered":"

Yann’s success story<\/h1>\n

Yann Toutant wrote a book for his business in two weeks<\/h3>\n<\/div>
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\u201cI never thought I could write a book. I did realize that I have a lot of knowledge and experience in a specific niche: subscription models for product-based businesses. And that companies really need that right now. But I had no idea how to write a book, where to start, and most importantly: how to find the time. Esther triggered me with her \u2018Reverse Writing\u2019 method, I decided to give it a try and booked a writing retreat and another one a few months later. This was the only time I could free up to work on the book.<\/p>\n

Starting with the back cover was magical. It allowed me to test my book idea in the market. To my surprise, I immediately received a few hundred orders for the book. Now I HAD to write it!<\/p>\n

The next surprising step was to have a cover designed. This really brought the book to life. The photo of me, the typewriter, and my book was taken while I was still writing it. In fact, I had a completely different book in my hand: we just photoshopped the cover of my book on it\u2026This way I could promote my book before it was ready.<\/p>\n<\/div>

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\"Yann<\/span><\/div>
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\"Yann<\/span><\/div>
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Then I had custom illustrations made and found a professional editor and a designer who created the inside of my book. In total it took about two years, but I finished it. Now I ordered a proof version from Amazon and am doing one last round of proofreading. It will be released in the next few weeks. And I\u2019m so proud!<\/p>\n

There is one additional result that I did not expect. By creating an outline for the book and defining the different themes, I unknowingly laid the foundation for my new company Black Winch<\/a>, in which my team and I help companies kickstart or upgrade their \u2018As-A-Service\u2019 models.<\/p>\n

The book gives me the authority, visibility, and it brings leads and certainly also the confidence that there is a real need for advice in this specific niche market! \u201d<\/p>\n<\/div>

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\"Yann<\/div>
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\u201cI never thought I could write a book. I was too busy with my work. Turns out that it is really possible and that the book gives a huge boost to my business!\u201d<\/p>\n

Yann Toutant<\/p>\n<\/div><\/div><\/blockquote>

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Are you serious about writing your book?<\/h2>
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Don\u2019t reinvent the wheel, like I did. As the author and co-author of more than 30 books<\/a>, writing coach for hundreds of people<\/a> and organizer of 30 writing retreats, I have finally found the best system for writing a good book: the \u2018Reverse Writing\u2019 method<\/a>. If you begin at the end and create a good structure before you start writing, you will be able to follow your energy, instead of the page numbers.<\/p>\n

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Learn all tips & tricks in the \u2018idea to book\u2019 workshop<\/h2>\n

Everything you need to turn your idea into a bestseller: practical advice, examples, and inspiration about writing, publishing, and promoting your book. Check out the \u2018from idea to book\u2019 workshop<\/a>.<\/p>\n

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\"werboek<\/span><\/div>\n

Personal guidance<\/h2>\n

I have trained a GPT with all my book writing knowledge, to help you get started, answer your questions and give feedback on your writing. Try out EstherAI<\/a> for free!<\/p>\n

Prefer personal 1 on 1 coaching? Private writing coaching is a unique opportunity to work on your book with my personal guidance and support. Book a single strategy session or plan a series of 1-on-1 calls. Do you want the best for your book?<\/a>

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A writing retreat in an exotic location?<\/h2>\n

During the online writing retreat@home<\/a> or an all-inclusive retreat<\/a> in one of my favorite locations, you will work with like-minded people and get 1-on-1 guidance. The daily workshops help to get started, followed by focused writing time, delicious food, and personal guidance & feedback. Where will we go?<\/a>

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The book \u2018Reverse Writing\u2019<\/h2>\n

Learn my Reverse Writing method (start with the back cover) in my super-comprehensive book \u2018Reverse Writing\u2019<\/a> and the companion workbook. You will find a step-by-step explanation, lots of examples, inspiration, and practical tips about writing, promotion, and publishing your book.

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Original ideas and proven formats for your next bestseller<\/h2>\n

A successful book starts with a good idea. Check out the 10 best \u2018formulas\u2019 I\u2019ve found for successful non-fiction books. Each of these ten proven formats gives you a different perspective, inspiration, and examples you can adapt for your own book. Subscribe to my \u2018interested in writing\u2019 list<\/span> for book inspiration & tips and immediately receive the PDF with 10 ideas for a successful non-fiction book<\/a>.<\/p>\n<\/div>

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<\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"

I never thought I could write a book. I did realize that I have a lot of knowledge and experience about a specific niche: subscription models for product-based businesses. And that companies really need that right now. But I had no idea how to write a book, where to start, and most importantly, how to find the time. Esther triggered me with her \u2018Reverse Writing\u2019 method.<\/p>\n","protected":false},"author":1,"featured_media":563952,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[143],"tags":[],"class_list":["post-55961","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-to-write-a-book"],"yoast_head":"\nYann's book success story | Esther Jacobs<\/title>\n<meta name=\"description\" content=\"Yann Toutant wrote a book for his business in two weeks. 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She works in Dutch and English.","sameAs":["https:\/\/estherjacobs.info","https:\/\/x.com\/estherjacobs"]}]}},"_links":{"self":[{"href":"https:\/\/estherjacobs.info\/en\/wp-json\/wp\/v2\/posts\/55961","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/estherjacobs.info\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/estherjacobs.info\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/estherjacobs.info\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/estherjacobs.info\/en\/wp-json\/wp\/v2\/comments?post=55961"}],"version-history":[{"count":0,"href":"https:\/\/estherjacobs.info\/en\/wp-json\/wp\/v2\/posts\/55961\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/estherjacobs.info\/en\/wp-json\/wp\/v2\/media\/563952"}],"wp:attachment":[{"href":"https:\/\/estherjacobs.info\/en\/wp-json\/wp\/v2\/media?parent=55961"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/estherjacobs.info\/en\/wp-json\/wp\/v2\/categories?post=55961"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/estherjacobs.info\/en\/wp-json\/wp\/v2\/tags?post=55961"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}