{"id":10103,"date":"2013-04-10T23:52:31","date_gmt":"2013-04-11T06:52:31","guid":{"rendered":"https:\/\/estherjacobs.info\/schrijver-2\/"},"modified":"2025-11-12T06:22:31","modified_gmt":"2025-11-12T05:22:31","slug":"communication","status":"publish","type":"page","link":"https:\/\/estherjacobs.info\/en\/communication\/","title":{"rendered":"Exceptional communication"},"content":{"rendered":"

Exceptional communication<\/h1>\n

My secrets to writing a book, free publicity and storytelling<\/h2>\n<\/div>

If you have a story or message to share, you need to connect to your audience and make it relevant to them. I have a gift for capturing the essence of any story, turning it into a book or other content worth sharing, and generating lots of free publicity.<\/p>\n

Stories are everywhere, even where you least expect them. As an author of 30 books<\/a>, journalist, and storyteller I recognize and discover stories wherever I go… I can help you define and articulate your story into a book<\/a>, elevator pitch,\u00a0 speech, website, social media post, etc.<\/p>\n

With my online and offline free publicity experience (over 750 international media appearances<\/a>!) I can help you find ‘hooks’ to share your story on regular and social media. Your story is worth sharing!<\/p>\n<\/div>

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\"Exceptional
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<\/div>
\"theeconomist<\/div>
\n

“Esther is fast rising in our
\nranks of best contributor…”<\/p>\n

The Economist Intelligence Unit<\/p>\n<\/div><\/div><\/blockquote>

<\/span><\/div><\/div>
\"SVB-bank<\/div>
\n

“Esther gets to the essence of things quickly.
\nIntelligent and skillful communication.”<\/p>\n

SVB (Social Security Bureau) the Netherlands<\/p>\n<\/div><\/div><\/blockquote>

<\/span><\/div><\/div>
\"Telegraaf<\/div>
\n

“Esther turns the world upside down and shows that around every corner
\nthere can be an exciting challenge, a fun surprise, or beautiful moment.”<\/p>\n

Telegraaf (Dutch newspaper)<\/p>\n<\/div><\/div><\/blockquote>

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Write your book<\/h2>\n

<\/h2><\/h1><\/div>

Have you ever considered writing your book? Writing a book helps to share your message and it positions you as an expert.<\/p>\n

As the (co)author of more than\u00a030 books<\/a>\u00a0I have identified the best system to write a good book, fast. The secret is to start with the back cover: this is your marketing material and promise to your readers, plus it gives you the structure for your writing process. I have helped over 400 entrepreneurs write and publish their book, using this system.<\/a><\/p>\n

I share my knowledge in a book, eCourse, various writing retreats, and 1 on 1.<\/p>\n<\/div>

<\/i><\/i><\/span>Reverse writing<\/span><\/a><\/h4><\/div>
\n

Your story, idea, or expertise deserves to be shared.<\/p>\n

You have the inspiration, the content, the knowledge; my Reverse Writing method offers you a step-by-step, proven successful approach.<\/p>\n

Learn more…<\/strong><\/a><\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>Online program<\/span><\/a><\/h4><\/div>
\n

This online program guides you step by step through the process of writing and publishing your book. On top of that, you\u2019ll learn some valuable skills like free publicity and outsourcing, which are useful for every entrepreneur.<\/p>\n

Learn more…<\/strong><\/a><\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>Writers Mastermind<\/span><\/a><\/h4><\/div>
\n

You want to make sure you get your book done. And you don\u2019t want to do it by yourself. You know that to make it a success, you need more than just the theory: you want support, inspiration, motivation, feedback, guidance, and accountability.<\/p>\n

Learn more…<\/strong><\/a><\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>Private writing coaching<\/span><\/a><\/h4><\/div>
\n

This VIP option is an incredible opportunity to work on your book with my personal guidance and support over the course of 3 months, in the form of weekly calls. You also have access to a private community of fellow writers and all the information you need on the process.<\/p>\n

Learn more…<\/a><\/strong><\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>Writing retreats<\/span><\/a><\/h4><\/div>
\n

You are invited to join me on one of my favorite islands, to lay the foundation for your book. My writing retreats in Mallorca, Koh Phangan (Thailand), or Cura\u00e7ao (Dutch Caribbean) are the ideal opportunities to give your book the priority and attention it deserves, for a whole week. A getaway without distractions, time for pure focus.<\/p>\n

Learn more…<\/strong><\/a><\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>This is how you write a book!<\/span><\/a><\/h4><\/div>
\n

From back cover to bestseller in 10 practical steps.<\/p>\n

Order ‘This is how you write a book!’<\/p>\n

Learn more…<\/strong><\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div>

<\/div><\/div><\/div>

Free publicity<\/h2><\/h1><\/div>

I have been interviewed and featured in international media over 750 times<\/a> in 20 different countries. I have been a guest on the most popular late-night TV shows, participated in a reality TV show, and been interviewed for radio shows, newspapers, women’s magazines, business podcasts and everything in between.<\/p>\n

The secret to free publicity is knowing how to turn anything into a story, which then has the potential to become a book, speech and often an interview. The trick is to keep reinventing yourself and finding different perspectives to make the same story interesting to new audiences.<\/p>\n<\/div>

<\/i><\/i><\/span>My stories in my books<\/span><\/a><\/h4><\/div>
\n

My personal story started with how I collected \u20ac16 million for charity, which evolved into \u2018achieving more with less\u2019. Topics that I have been interviewed about range from transparency to travel, from relationships to remote work and from tango to freedom.\u00a0Want to find out how I turned anything that happened to me into a book? Get examples of how to generate free publicity? In my first book I share mostly my offline experiences, subsequent books like \u2018 How to realize your dream\u2019 and \u2018digital nomads\u2019 also include the internet and social media.\u00a0Check out my books.<\/a><\/strong><\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>eCourses, workshops & more<\/span><\/a><\/h4><\/div>
\n

All my\u00a0eCourses, masterminds, workshops and retreats<\/a>\u00a0have a strong focus on free publicity, social media and visibility. Check them out on the \u2018work with me<\/a>\u2018<\/strong> page.<\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>FREE 7 day social media challenge<\/span><\/a><\/h4><\/div>
\n

Get a head start with this free challenge. I have become an expert in getting free publicity. As both a journalist and an interviewee, I have learned how to find \u2018hooks\u2019 to share any story. I adapted the lessons I learned offline and applied them online when the internet and social media became popular. As a result I am in the top 10% of social media influencers worldwide.\u00a0FREE 7 day social media challenge<\/a><\/strong><\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>eCourse: Impact & Influence - Pro secrets to exceptional on social media<\/span><\/a><\/h4><\/div>
\n

Learn EVERYTHING I know in this eCourse. I have become an expert in getting free publicity. As both a journalist and an interviewee, I have learned how to find \u2018hooks\u2019 to share any story. I adapted the lessons I learned offline and applied them online when the internet and social media became popular. As a result I am in the top 10% of social media influencers worldwide.\u00a0Impact & Influence: Pro secrets to more impact and influence on social media<\/a>.<\/strong><\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>1 on 1 session<\/span><\/a><\/h4><\/div>
\n

In a\u00a01-on-1 RESULTant session<\/a>\u00a0<\/strong>I can help you define your story,\u00a0find \u2018hooks\u2019 for free publicity and create different perspectives so that it becomes attractive and stays fresh for many different audiences.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

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Journalism & Storytelling<\/h2><\/h1><\/div>

As a journalist I published more than a hundred news items, articles and columns<\/a> for international news sites (such as The Economist) and various magazines and newspapers. I have had my own segment in – and contributed to – various radio shows. Many of these are in Dutch\u00a0only; view a selection of English articles<\/a>.<\/p>\n

Knowing the journalist perspective, I can help you write your stories, find ‘hooks’ to propose your story to the media and give tips on how to cultivate long-term relationships with journalists.<\/p>\n<\/div>

<\/i><\/i><\/span>My stories in my books<\/span><\/a><\/h4><\/div>
\n

Want to experience some storytelling? Learn more about me? Get examples of how to turn your experiences into stories?\u00a0Check out my books.<\/a><\/strong><\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>eCourses, workshops and more<\/span><\/a><\/h4><\/div>
\n

All my\u00a0eCourses, masterminds, workshops and retreats<\/a>\u00a0have an element of storytelling in them. Check them out on the \u2018work with me<\/a>\u2018<\/strong> page.<\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>1 on 1 sessions<\/span><\/a><\/h4><\/div>
\n

In a\u00a01-on-1 RESULTant session<\/a><\/strong>\u00a0I can help you find and share your story.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

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    <\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":2,"comment_status":"closed","ping_status":"open","template":"100-width.php","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-10103","page","type-page","status-publish","hentry"],"yoast_head":"\nExceptional communication - Esther Jacobs \u2013 the NO EXCUSES LADY: speaker, author, digital nomad<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/estherjacobs.info\/en\/communication\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Exceptional communication - Esther Jacobs \u2013 the NO EXCUSES LADY: speaker, author, digital nomad\" \/>\n<meta property=\"og:url\" content=\"https:\/\/estherjacobs.info\/en\/communication\/\" \/>\n<meta property=\"og:site_name\" content=\"Esther Jacobs \u2013 the NO EXCUSES LADY: speaker, author, digital nomad\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-12T05:22:31+00:00\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/estherjacobs.info\/en\/communication\/\",\"url\":\"https:\/\/estherjacobs.info\/en\/communication\/\",\"name\":\"Exceptional communication - Esther Jacobs \u2013 the NO EXCUSES LADY: speaker, author, digital nomad\",\"isPartOf\":{\"@id\":\"https:\/\/estherjacobs.info\/en\/#website\"},\"datePublished\":\"2013-04-11T06:52:31+00:00\",\"dateModified\":\"2025-11-12T05:22:31+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/estherjacobs.info\/en\/communication\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/estherjacobs.info\/en\/communication\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/estherjacobs.info\/en\/communication\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/estherjacobs.info\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Exceptional communication\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/estherjacobs.info\/en\/#website\",\"url\":\"https:\/\/estherjacobs.info\/en\/\",\"name\":\"Esther Jacobs \u2013 the NO EXCUSES LADY: speaker, author, digital nomad\",\"description\":\"Live without excuses. 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