From idea to book in 6 months

Mastermind for motivated writers

My ‘Reverse Writing method‘ really works. I have used it for my own 25 books and have helped 400 entrepreneurs write and publish theirs.

Even though the steps are clear, most writers need some support to start, continue or complete their book-journey. Especially if this is your first book, it can be daunting.

How would you feel if I support and guide you through the process, step by step at your own pace? I will provide you with all information you need, feedback and support on your work, plus provide accountability with a group of fellow writers. I even include one of my awesome writing retreats in Mallorca, Curaçao or Thailand!

You can start any time you want, and get your book ready and published within 6 months.

“This is about worker smarter, not harder. I feel empowered by Esther’s strategies and will now publish my own book”

Jan Roos

“I’m already an expert in my field. The only thing still on my wishlist was writing a book… “

Willo Sana

“Starting with the back cover and using it for pre-promotion created accountability, which made the once unattainable dream come true.”

Yann Toutant – CEO

“I finally found a way to write and publish my book without my other projects getting delayed.”


“The publisher immediately said ‘yes’ after Esther helped with my book-concept”

Jolanda Pikaart

“Esther gave me structure and confidence that the writing process would actually end!”

Elena Krasa

“This approach works like magic! After writing the back cover, to my surprise the table of contents just followed naturally.”

Jan van Kuijk

From idea to book in 6 months – Writers Mastermind

With my ‘Reverse Writing’ method, you can write a book in 1 day (as I once did to prove it is possible – it was a VERY long day: not recommended…), a week, 6 months or a year. The time you take doesn’t really matter, what matters is to get your book out there!

This Mastermind includes everything you need to write, promote and publish your book (or have it written by a ghost writer):

  • A step-by-step program with 7 themed lessons (video, syllabus and assignment). Study at your own pace.

  • A mastermind group with other writers, with one interactive group Q&A call a month

  • A closed Facebook group to interact with the other writers between calls

  • An all inclusive writing week in Curaçao (Caribbean: March 12-18)Mallorca (Spain: May 24-31) or Koh Phangan (Thailand: Oct 7-12). You decide which one you want to attend and if you want to do the retreat at the start, middle or end of your 6 months. You only pay your travel to and from the retreat; everything else is included.

  • Your back cover ready to  announce your book to the world (advice, personal feedback, (re)writing if necessary)

  • ‘About the author’ (the part that most writers find difficult) written for you, with you

  • A SEO/keyword friendly title and subtitle

  • Everything you need to know/do to pre-promote or even pre-sell your book.

  • Contact with an editor, designer, illustrator or ghost writer if desired, plus instructions on how to best work with them.

  • (Self)publishing advice

  • Competition research

  • Promotion / publicity / visibility / launch plan

  • Guidance in building your list / audience

  • Upselling ideas, how to use your book to increase your expert status, to sell other services

Six months from now…

You can be holding your book in your hands!

How would that feel? What would that be worth to you?


The normal price for this Mastermind is €10.000. Special price only €7499!
Yes! I want this special deal!

Want to discuss before you decide? Book a call

They did it. And so can you!

Your book written for you?

Even if you want to have your book written by a ghost writer, there are a few steps you have to do yourself. First I’ll help you to refine your book idea and message and specify your audience. Then we write the back cover, have the cover designed, set up an outline, define the content, tone of voice etc. The actual writing can then be outsourced. I will find a ghost writer who understands what you want. They will interview you and translate your knowledge into the book.

Want to work 1-on-1 or with a ghost writer? Send me an email or schedule a call.